Cognitive bias and community resilience
Have you ever tried to convince your boss, your spouse, or someone else about something? And found your blood pressure rising as you thought to yourself “Why can’t he / she keep an open mind?” You may have been a victim of the other person’s cognitive biases (of course there’s always the possibility that you were wrong!). When we receive new information, we try to fit it into our existing mental models – the patterns that we have formed to help us organize information. These patterns are important and useful because they help us rapidly respond to warnings. However, sometimes our existing mental models act as barriers to incoming information, especially if the new information doesn’t fit into an existing pattern very well. This is known as cognitive bias. Community leaders are human. They are just as subject to cognitive bias as anyone else. As a result they may under- or overestimate risks facing the community, or ignore potential solutions to the community’s problems, or accept “solutions” that simply won’t work. Thus, cognitive bias can have profound impacts on a community’s resilience. In this post, I want to explore some common kinds of cognitive bias in a community context.